BA (Hons) Communication Design and Strategy

Program Description

Course Overview This innovative course equips you with the strategic design thinking and creative skills needed to excel in the modern communication landscape. You will learn to merge artistic vision with market intelligence to develop powerful, impactful brand messages and campaigns. Graduates emerge as versatile professionals ready to lead in a multitude of creative and strategic roles. Key Program Highlights Master the integration of creative design with business strategy, marketing, and consumer behavior analysis. Develop expertise across a wide spectrum of disciplines, including branding, advertising, and digital and print media. Gain hands-on experience using industry-standard software in state-of-the-art creative studios and collaborative workspaces. Learn advanced research methodologies to analyze markets, define audiences, and make informed strategic decisions. Prepare for diverse careers as a creative director, brand strategist, graphic designer, or marketing specialist.