Wittenborg - University of Applied Sciences

MBM (MSc) with specialisation in Data Analytics

Pre-Master's Programme

Education explores how people learn, and how teaching, curriculum, assessment and school systems shape that learning. The subject draws on psychology and sociology while staying close to what happens in classrooms and institutions. Graduates often work in teaching and training, curriculum development, educational research, policy and administration.

MBA Sports Business Management

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

MBA Smart Industry

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

MBA International Management

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

MBA Hospitality Management

Hospitality management is about running places where people stay, eat and gather: hotels, restaurants, resorts and catering operations. It covers service quality, revenue and cost control, staffing, and the guest experience from booking to departure. Graduates often move into hotel and restaurant operations, revenue management, events and food service.

MBA Health and Social Care

Health care is concerned with how health services are organised, delivered and improved, taking in patient needs, clinical practice, ethics, quality and the systems holding it together. Health sciences sit alongside management and social science. Graduates often work in clinical support, health administration, public health bodies and service improvement.

MBA Finance

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

MBA Entrepreneurship and Innovation

Business examines how organisations are created, financed, run and grown, from managing people and money to reading markets and making decisions under uncertainty. Coursework blends analysis with practical judgement. Graduates often move into management, consulting and entrepreneurship, or into specialist roles across finance, operations and marketing.

MBA Education

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

MBA Digital Transformation

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

MBA Data Analytics

Data science turns large and messy datasets into something useful, combining statistics, programming and machine learning with the judgement to ask sensible questions. Storage, processing at scale and clear communication of results all matter. Graduates often work as data scientists, analysts or data engineers across technology, finance, health and public services.

MBA Clean Technology Management

Business administration concentrates on running an organisation as a whole: coordinating people, budgets, operations and strategy so that separate departments work in step. Attention falls on decisions that cut across functions rather than on a narrow specialism. Graduates often move into general management, operations, consulting, and planning or administrative roles across sectors.

Master of Business Management - Tourism and Travel

Tourism management studies how destinations, hotels, tour operators and attractions are planned, marketed and run, and how visitor flows affect local economies, cultures and environments. Service operations sit alongside marketing, sustainability and destination planning. Graduates often work in hospitality groups, travel companies, tourism boards and event operations.

Master of Business Management - Sport Business

The business side of sport is the focus here: running clubs and facilities, sponsorship and broadcasting deals, ticketing, marketing and the governance of competitions. Management and finance fundamentals combine with an understanding of how sporting organisations are structured. Graduates often work for clubs, federations, venues, agencies and sports brands.

Master of Business Management - Logistics and Trade

Transportation studies how people and goods move by road, rail, sea and air, and how networks are planned, operated and funded. Coursework can span traffic engineering, logistics, economics and policy, with attention to safety, congestion and emissions. Graduates often work in transport planning, logistics operations, infrastructure projects and public agencies.

Master of Business Management - Human Resource Management

Human resources focuses on how organisations recruit, develop, reward and retain people, and how workplace culture, employment law and wellbeing affect performance. The subject draws on psychology, employment relations and management practice. Graduates often work in recruitment, learning and development, employee relations, compensation and benefits, and wider people or operations roles.

Master of Business Management - Hospitality Management

Hospitality management is about running places where people stay, eat and gather: hotels, restaurants, resorts and catering operations. It covers service quality, revenue and cost control, staffing, and the guest experience from booking to departure. Graduates often move into hotel and restaurant operations, revenue management, events and food service.

Master of Business Management - Finance

Finance concerns how money is raised, invested and managed, and how risk and return are priced over time. Topics run from corporate funding decisions and valuation through to markets, portfolios and financial instruments. Graduates often work in corporate finance, banking, investment and asset management, risk analysis and financial planning.

Master of Business Management - Event Management

This field covers how complex undertakings get planned, budgeted, staffed and delivered on time, from construction schemes to conferences and festivals. The work involves scheduling, risk assessment, supplier coordination and keeping everyone aligned when plans change. Graduates often work in project offices, agencies, venues and operations teams across many industries.

Master of Business Management - Entrepreneurship and Innovation

Business examines how organisations are created, financed, run and grown, from managing people and money to reading markets and making decisions under uncertainty. Coursework blends analysis with practical judgement. Graduates often move into management, consulting and entrepreneurship, or into specialist roles across finance, operations and marketing.

Master of Business Management - Digital Marketing and Communication

Marketing studies how organisations understand customers and bring products and services to them, spanning research, branding, pricing, distribution, advertising and digital channels. The work blends creative thinking with data about behaviour. Graduates often work in brand and product management, digital marketing, market research, advertising, and sales or communications.

English and Business Preparation Programme (6 Months)

World Englishes studies the many forms English takes as it is used, adapted and reshaped by different speech communities. Work here covers pronunciation, grammar, vocabulary and attitudes to variation, alongside questions of identity, power and standardisation. Graduates often go into language teaching, publishing, editing, research and communication roles.

English and Business Preparation Programme (1 Year)

World Englishes studies the many forms English takes as it is used, adapted and reshaped by different speech communities. Work here covers pronunciation, grammar, vocabulary and attitudes to variation, alongside questions of identity, power and standardisation. Graduates often go into language teaching, publishing, editing, research and communication roles.

BBA Tourism Management

Tourism management studies how destinations, hotels, tour operators and attractions are planned, marketed and run, and how visitor flows affect local economies, cultures and environments. Service operations sit alongside marketing, sustainability and destination planning. Graduates often work in hospitality groups, travel companies, tourism boards and event operations.

BBA Sport Business Management

The business side of sport is the focus here: running clubs and facilities, sponsorship and broadcasting deals, ticketing, marketing and the governance of competitions. Management and finance fundamentals combine with an understanding of how sporting organisations are structured. Graduates often work for clubs, federations, venues, agencies and sports brands.

BBA Real Estate Management

Real estate economics examines how land and property markets work: what drives prices and rents, how development is financed, and how policy, demography and the cost of borrowing shape supply and demand. Students learn valuation, investment appraisal and market analysis. Graduates often work in property investment, development, valuation, lending and research.

BBA Marketing and Communication

Marketing studies how organisations understand customers and bring products and services to them, spanning research, branding, pricing, distribution, advertising and digital channels. The work blends creative thinking with data about behaviour. Graduates often work in brand and product management, digital marketing, market research, advertising, and sales or communications.

BBA Logistics and International Trade

Transportation studies how people and goods move by road, rail, sea and air, and how networks are planned, operated and funded. Coursework can span traffic engineering, logistics, economics and policy, with attention to safety, congestion and emissions. Graduates often work in transport planning, logistics operations, infrastructure projects and public agencies.

BBA Information Management

Information systems sits between technology and the organisations that use it, covering how databases, networks and software are selected, integrated and governed to support real business processes. Systems analysis, data management and project delivery are core concerns. Graduates often work as systems analysts, IT consultants, database administrators and technology project leads.

BBA Hospitality Management

Hospitality management is about running places where people stay, eat and gather: hotels, restaurants, resorts and catering operations. It covers service quality, revenue and cost control, staffing, and the guest experience from booking to departure. Graduates often move into hotel and restaurant operations, revenue management, events and food service.

BBA Financial Services Management

Finance concerns how money is raised, invested and managed, and how risk and return are priced over time. Topics run from corporate funding decisions and valuation through to markets, portfolios and financial instruments. Graduates often work in corporate finance, banking, investment and asset management, risk analysis and financial planning.

BBA Facility and Property Management

Real estate economics examines how land and property markets work: what drives prices and rents, how development is financed, and how policy, demography and the cost of borrowing shape supply and demand. Students learn valuation, investment appraisal and market analysis. Graduates often work in property investment, development, valuation, lending and research.

BBA Event Management

This field covers how complex undertakings get planned, budgeted, staffed and delivered on time, from construction schemes to conferences and festivals. The work involves scheduling, risk assessment, supplier coordination and keeping everyone aligned when plans change. Graduates often work in project offices, agencies, venues and operations teams across many industries.

BBA Entrepreneurship and Small Business

Business examines how organisations are created, financed, run and grown, from managing people and money to reading markets and making decisions under uncertainty. Coursework blends analysis with practical judgement. Graduates often move into management, consulting and entrepreneurship, or into specialist roles across finance, operations and marketing.

BBA Entrepreneurship and FinTech

Business examines how organisations are created, financed, run and grown, from managing people and money to reading markets and making decisions under uncertainty. Coursework blends analysis with practical judgement. Graduates often move into management, consulting and entrepreneurship, or into specialist roles across finance, operations and marketing.

BBA Entrepreneurship and Digital Marketing

Business examines how organisations are created, financed, run and grown, from managing people and money to reading markets and making decisions under uncertainty. Coursework blends analysis with practical judgement. Graduates often move into management, consulting and entrepreneurship, or into specialist roles across finance, operations and marketing.

BBA Economics and Management

Economics asks how societies use scarce resources: how prices form, how households and firms decide, and how policy, trade and money shape growth, employment and inequality. Mathematical modelling and statistical evidence run through the subject. Graduates often work in analysis and consultancy, banking, government and international organisations, and research.

BBA Digital and Social Media

Social network analysis maps the relationships between people, organisations or groups and studies how patterns of connection affect influence, information flow and opportunity. Training covers graph measures, data collection, visualisation and the statistical modelling of relational data. Graduates often work in data analysis, market and organisational research, public health and academic study.

BBA Business Analytics

Business analytics turns organisational data into decisions: forecasting demand, measuring what marketing actually achieves, and spotting where operations lose money. The work combines statistics, database querying and modelling with the ability to explain findings to people who are not analysts. Graduates often work as analysts, consultants and decision-support specialists.